Trends in the development of global markets in the conditions of digitalization

Abstract

The article considers the main existence of today's global markets.

In the XXI century, in our opinion, we should talk about the emergence of a qualitatively new type of competition - hypercompetition, or innovative hypercompetition, ie controlled hypercompetitive development of global markets in the use of advanced dominant innovations that lead to integration into global structures and include new, advanced methods of competition .

Today there is a whole class of new phenomena and processes that require new scientific understanding and systematization, conceptual theoretical and methodological research and substantiation of their essence, as well as the development of a new categorical apparatus and the introduction of new interconnected concepts.

In the modern process of integration of national (and their regional) economies into a single world economy, there are a number of differences, features, compared to what happened in the recent past: first of all, most of the world did not participate in the global economy of our century. Today, more than ever before, more countries have opened their borders to trade, financial transactions, investment and the flow of information. Not only developed, but also countries with transformational economies and developing countries today have embarked on ways to reform their economic systems; if at the beginning of the century globalization was caused by a reduction in transport costs, now it is due to lower costs for the implementation of the communication process.

Revolutionary changes have taken place in the field of global means of communication and the formation of the "information society". It is also noted that the virtual environment of today - the Internet, has the fastest development of any technology in human history.

The digital economy is experiencing incredible innovation and human capital development, finding ways to improve quality and productivity, moving from simple digital technology to sophisticated innovations based on combinations of artificial intelligence, industrial Internet, robotics and process automation (from design, production modeling to registration of purchase of goods and the moment of delivery to the consumer in the spheres of production, public catering, retail trade, finance, education, health care, etc.).