Аssessment of the influence of financial potential on the choice of the development strategy of agricultural enterprises
DOI:
https://doi.org/10.33216/1998-7927-2022-276-6-67-74Keywords:
financial potential, assessment of strategic development of financial potential, state of financial potential, type of strategy, enterprises of the agrarian sector of the economyAbstract
The article is devoted to the disclosure of theoretical provision sand recommendations for determining the type of strategy for the development of the agrarian sector of the economy based on the assessment of financial potential. It has been proven that the choice of the development strategy of enterprises in the agrarian sector of the economy is influenced by the financial potential. The concept of "financial potential" has been clarified as "unrealized financial opportunities and abilities, which are based on the totality of available financial resources and the irability to contribute to the achievement of strategic goals through economic activity." The key financial indicators characterizing the state of the enterprise's financial potential have been defined and recommendations for ensuring the strategic development of the financial potential have been substantiated. Issues such as coordination of enterprise development strategy and financial potential, assessment of state and strategic development of financial potential, selection of the type of development strategy based on assessment of financial potential indicators are analyzed.
The approach to assessing the development of the financial potential of enterprises based on the use of software is substantiated, the feature of which is the calculation of target vectors of its key indicators depending on the change of model parameters that affect the value of a separate indicator, which makes it possible to determine the components of the financial potential, thanks to which it is possible to optimize and evaluate the dynamics changes in its condition and ability to ensure the implementation of the overall strategy. On the basis of the matrix model, the types of financial potential development strategies that ensure the implementation of the general strategy of the enterprise are determined, which are based on the properties of the agrarian sector of the economy, the size of the economic entity, the state of the financial potential (standard, unstable, risky, critical). A mechanism for assessing the appropriateness of the type of strategy depending on the state of the financial potential of the enterprise is proposed and the possibilities of strategic development of agricultural enterprises are clarified.
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